102: How to use collaboration to skyrocket your business with Jess Ruhfus (Collabosaurus)

Join me as I chat with Collabosaurus founder Jess Ruhfus. We dig into the good and bad of business collaboration, and unpack the craziness of jumping from side-hustle to full-time. 

Collabosaurus is the matchmaker for brands, big and small. With over 7500 collaboration opportunities, you’ll find some amazing businesses such as Microsoft, THE ICONIC, Marks & Spencer and Remington.

Join Jess’ 8-Week Partnerships Course Here Today

Biggest takeaways from Collabosaurus

• How you should use Instagram to organically build your audience and connections. [18:34]
• Jess Ruhfus explains the difference between collaborative marketing and influencer marketing and the common misconceptions around collaborative marketing for small businesses [23:41]
• Learn the best way to find the right collaborative fit and how to break things off gently if a collaboration is not working. [26:46]
• Insights on how to collaborate with businesses in a similar industry to you [30:24]
• Useful ways to measure the success of collaboration and avoid reaching the end of the campaign with nothing to show for it [33:01]

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Links mentioned in this episode

• Join Jess’ 8 Week Partnerships Masterclass Here
• Free Video Series – My Business Pep-Talk
• Collabosaurus Website
• Check out Collabosaurus on Instagram
• Collabosaurus Facebook
• Lala Social Club
• How to use Instagram Reels

Places to enjoy the podcast:

• Subscribe on iTunes
• Listen on Spotify

Previous Episodes to Checkout:

• Check-out more episodes here
• Episode 101: Laura Higgins – My Business Playbook is Here