138: Why you need to rehumanise your marketing to get results with Jessmyn Solana of Interact
Meet Jessmyn Solana!
In this episode, we are joined by Jessmyn Solana, the digital marketing manager at Interact Quiz Builder. Interact is the easiest way to convert curious people into loyal customers and happy clients by using a lead generating quiz (and our go-to platform for quizzes).
Jessmyn is the strategic mind behind Interactβs flyover content, which helps entrepreneurs build their quizzes and stay connected to the brand. She is dedicated to telling the entrepreneur journey through the Creator Stories Podcast in hopes to give others a sense of belonging and community.
You’ll learn:
π How to use a quiz to attract and segment your ideal customers
π Why you need to think about your customer journey when you build your quiz
π The key mindset you need in order to build a high converting quiz
π Why personalisation and rehumanising your marketing is the way of the future
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Links
- Check out the Interact platform here (and get 20% off using the code LALAVIP)
- See all episodes of My Business Playbook
- Check out our interview with Chanti Zak below
